Product Launches & Brand Unveiling
Vanilla Coke Launch:
Coca Cola’s new variant was launched in a Retro Avatar –replete with Colourful Flashmob dancing to the ‘Wakaw’ jingle and innovative Roadshows getting people to jiggy with it.
Samsung Smartphone Café Launch:
After doing the first Samsung Exclusive Store in Kolkata, Samsung asked us to recreate the magic across 60 plus Smartphone Cafes across East
Samsung Club Partner Program:
- Samsung asked us to create a loyalty program across their Multi-Brand Retailers. We came up with the concept of Club Partner –an exclusive loyalty program with special privileges
- After tasting the success in Kolkata, the program is now extending to other cities across the country